The 2025 Year of the Ocean offers companies a valuable opportunity to act for ocean preservation. More than ever, CSR strategies must include marine protection to address ecological urgency and meet growing expectations from stakeholders. Here's how your organisation can take meaningful action, raise awareness, and integrate ocean-related issues into your CSR commitments.
Corporate Social Responsibility (CSR) is no longer a secondary aspect of business strategy. It has become a key lever for performance, attractiveness, and collective engagement. In this context, many organisations are looking for tangible, impactful solutions suited to their operations. This is where Act! with Surfrider steps in: a field-based partner for companies wishing to raise awareness, engage employees, and strengthen internal capabilities.
The link between environmental awareness and CSR performance is critical. To create a positive and lasting dynamic, companies can offer concrete, accessible, and educational experiences to their teams.
1. Organise a waste collection to map pollution
Far from a symbolic gesture, waste collection is a participatory diagnostic tool. Within companies, it actively engages employees in understanding pollution in natural—particularly coastal—environments. Collected data is analysed and shared with Surfrider Foundation Europe to support advocacy and research initiatives.
Learn more about Surfrider’s waste collections here.
2. Facilitate a fresk to explore systemic challenges
Fresks (on climate, plastic pollution, or coastal issues) offer an interactive and scientific framework. In half a day, participants understand how human activities are linked to environmental degradation and explore solutions for mitigation or adaptation. This is an effective starting point for building a solid, shared CSR strategy.
Learn more about Surfrider’s fresks here.
3. Host a DIY workshop to reduce workplace waste
Making homemade cleaning or cosmetic products helps reveal practical alternatives to plastic and chemicals. In a corporate setting, this short and engaging format inspires changes in both professional and personal habits.
Learn more about Surfrider’s DIY workshops here.
4. Provide training on environmental issues
Information alone isn’t enough. To go further, companies must provide structured opportunities for learning, discussion, and ownership of environmental topics. Act! with Surfrider offers four in-person training modules—on climate, plastic pollution, waste management, and the Ocean. These sessions are designed for all levels and based on interactive, collaborative methods. They help build internal expertise and guide concrete action plans.
Explore our environmental training modules here.
5. Build a year-long awareness program
Combining fieldwork, theoretical modules, collaborative games and role play, it's possible to offer a complete year-long program. This approach supports progress, consistency, and stronger team cohesion. Themes are tailored to each company’s context: water cycle, waste, pollution, coastlines, climate...
Discover our learning path here.
These initiatives are not isolated. They gain coherence and impact when integrated into a broader, long-term vision. By partnering with Act! with Surfrider, you accelerate your company’s transformation while contributing to the protection of the Ocean and its ecosystems.
Want to explore the most relevant formats for your organisation? Browse our training catalogue or contact us directly to co-create your CSR action plan.
The 2025 Year of the Ocean provides a structured, visible framework for launching or strengthening corporate environmental commitments. By embedding marine challenges into their CSR strategy, companies address both direct impact and collective culture.
When designed with relevance and adapted to real-world contexts, environmental awareness becomes a powerful lever for internal engagement.
At Act! with Surfrider, we believe every company can play an active role in protecting the Ocean—by empowering its employees to become informed and committed players in the ecological transition.
